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Split Testing: What is It, and Why Should You Do It?

Split Testing
Diving into the world of online marketing can be confusing. Those who claim to be experts on the subject often throw around a laundry list of terms like “conversion,” “split testing,” or something about “bouncing.” (Bouncing is less fun than the term might imply.) These terms all have important meanings, but they’re useless to...
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How Do You Make Your Pages Stand Out?

John Schnobrich 2FPjlAyMQTA Unsplash
At some point in your life, you’ve probably seen a bad web page. Whether it was hard to navigate, plastered in poorly-placed colors, or drenched in walls of small-font body text, you likely never wanted to visit it again. If you’re like us, and want your potential customers to visit your site without retching,...
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The Top 6 Challenges
of Building a Website

Build A Website
Building a website is a daunting process full of potential pitfalls. Discover the top six challenges and how you can overcome them. In the digital age, every business needs a website. That much is common knowledge, but actually building a website that customers like to visit is another story. Countless “do-it-yourself” website builders exist,...
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of Building a Website

Kartra Update: Offer A Better Customer Experience With Floating Messages

Hot New Kartra Updates
Did you know that 55% of customers are willing to spend more money with a company that gives them a satisfying experience? Well, how do you ensure your customers are satisfied? With good customer service. And there’s no better way to let your customers know you support them right off the bat than with...
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Kartra Update: Create Date-Based Sequences and Edit Pricing Terms Mid-Subscription

Kartra Updates
Sometimes we like to think of our Dev team as Santa’s Elves. No, they’re not tiny (and we don’t make them wear pointy shoes and hats), but they are working hard day and night to crank out new features. Features that upgrade the whole Kartra experience. And this week is no different; we have...
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Kartra Update: Rocket Launch Your Success With The Kartranaut Training Program

Artboard 4Kartranaut Infographic
Houston, we have a problem. No, no, don’t jump to conclusions. This problem is a good problem to have.   You see, we realize the  Kartraverse is filled with TONS of powerful features (it’s why it’s such an awesome platform). But we also realize this huge variety of features can be overwhelming at first...
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Kartra Update: Use Membership Progress Tracking To Set Expectations And Reward Activity

Kartra Updates
Have you ever started a self-guided course and dug into the expansive information only to feel overwhelmed? Am I going at the right pace? I’ve done SO much already, how much more content until I’ve completed this? Wait…what am I supposed to watch next? You’re not alone. Information overload is a very real issue...
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Kartra Update: Automatically Let Your Customers Know When Their Credit Card Is About To Expire

3073668 1547758292OJyKartra Dunning Reminder Email
Let’s imagine you’ve built up a thriving membership site with automatic payments every month. Pretty sweet, right? But…what happens when a user’s card expires. Are you forced to kick them out? Spend precious work hours trying to contact said customer to try to fix the situation? You’re now also faced with the very real...
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Kartra Update: Preview Your Email With Mobile View

3073527 1547757543625Kartra Mobile Email Preview
Did you know about 75% of Americans say they use the mobile device most often to check email? And a study found that in over 70% of cases, if an email displays poorly on a mobile device, it will be deleted in under three seconds. Yikes. Now, more than ever before, it’s crucial to...
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Kartra Update: Create A Dynamic Experience With Background Video

3073457 1547756830704Kartra Vid Backgrounds COMPRESSED
Remember in Harry Potter how all the pictures moved? Your eyes would instantly be drawn to the paintings on the wall just because a woman tipped her head as she laughed. And this happens because as humans, we’re wired to look at moving objects. Just like your dog is wired to chase a rabbit...
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Kartra Update: Calendars Make Scheduling Easier Than Ever

hot new feature updates from kartra
At Kartra, our goal is for you to stop wasting money and start earning it instead. And we’ve managed to help thousands of people do just that by cutting down the number of platforms needed. And today, we’ve added one more platform you can nix from your monthly bill: scheduling tools. Kartra has just...
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Kartra Update: Add Animations To Your Site With A Click

Kartra Updates
What if your call-to-action button bounced on the page? Do you think more people would click on it? Or, if your BIG sale shimmered across the page, think more visitors would notice and be WOWed by its awesomeness? The answer is yes, and yes. And Kartra can now add these animations to your page...
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